미스춘향 진소리의 당찬 출사표, 댄스 트롯 ‘콜’로 여는 새로운 시대 > K-wave Trends

Singer Jin So-ri’s comeback is more than just a new single release; it appears to be a crucial turning point in her career. Having secured public recognition by proudly being named Miss Chunhyang at the 96th Global Chunhyang Pageant held last April, she has chosen a clever strategy to convert that energy into a musical asset. The genre she chose—dance trot, which possesses both traditional standards of beauty and a modern sensibility—is interpreted as an intention to capture both popularity and buzz. Produced by composer EuReKa, this new song combines the savory, authentic taste of trot with sophisticated dance beats, making it a track that anyone, regardless of age or gender, can easily enjoy. The freshness of a rookie singer combined with the credibility of the Miss Chunhyang title has set the stage for powerful synergy in the music market.

The greatest weapon of the new song ‘Call’ is undoubtedly its highly addictive chorus and the cheerful narrative contained within. The active and proactive lyrics, promising to run anywhere at any time when a loved one calls, provide a refreshing vitality to those living in today’s harsh society. In particular, the repetitive lyrics of “Call! Call! Call!” go beyond just lingering in the ears; they possess a powerful magnetism that makes listeners subconsciously sing along. This is a clever songwriting technique aimed at digging deep into the public’s memory through intuitive melodies and repetitive rhythms rather than complex techniques. As Jin So-ri’s unique vocal color harmonizes with this upbeat rhythm, the song creates a bright and positive atmosphere, much like a cheer song.

It is notable that this new song strategically incorporates elements of a cheer song that can unite the entire nation, going beyond the framework of a simple love song. The slogans like ‘Korea’ and ‘Daehanminguk’ (Republic of Korea) inserted in the middle of the track are read as a move targeting the upcoming 2026 FIFA World Cup, stimulating the public’s patriotism and passion for sports. This composition reveals a planning intention to secure versatility, ensuring the song can be heard wherever people gather—from stadiums to cheering venues—rather than limiting its use to broadcast stages. Through her new song, Jin So-ri seems to be establishing an identity as an ‘energy messenger’ who permeates the daily lives of the public to deliver vitality. It is also her personal pledge to faithfully fulfill the most essential functions of popular music: ‘comfort’ and ‘vitality.’

Jin So-ri’s current move is closely related to the environment surrounding her, but above all, it is a test bed where she must prove her own capabilities. While the label ‘Kim Da-hyun’s older sister’ may be effective in attracting initial public attention, it is also a mountain she must overcome in the long run. However, by choosing music as her first step after being selected as Miss Chunhyang, Jin So-ri has made her essence clear. She is not merely relying on buzz; she is demonstrating a strong will to prove her skills by directly engaging with audiences through broadcasts, concerts, and various event stages. The performance she will show on stage after the song is released on music platforms at 6 PM on the 11th will be a key indicator of how the public will accept her.

From a music critic’s perspective, this single ‘Call’ is a work with a very strategic and popular orientation. The current music scene is dominated by short-form culture, which requires leaving a strong impression in a short amount of time, and the repetitive chorus and cheering slogans of ‘Call’ perfectly align with this trend. The collaboration with composer EuReKa has maximized this trendy sensibility, and the harmony between Jin So-ri’s bright, energetic character and the musical genre has resulted in a song that satisfies both the eyes and ears. This can be evaluated as successfully taking the first step toward securing her own unique position in the popular trot market while suggesting her future musical direction. This is also why her future musical variations and stage manners are even more anticipated.